Green Square \ Display Gallery Mirvac

Produced with Binyan Studios with A/V support from Be Productions, Sensory Pixel developed a series of innovative digital experiences and interactive touch-points throughout Mirvac’s Green Square display suite in Sydney, The goal was to engage visitors in a dynamic, immersive environment that blends storytelling, design, and interactivity.

Visitors are first greeted by a playful foyer installation that transforms them into large-scale digital avatars, setting the tone for the experience ahead. In the projection room, a sculptural light cube acts as the interactive trigger for responsive, enveloping visuals that evolve based on user movement. Elsewhere, motion-activated touch surfaces invite visitors to physically explore apartment finishes, offering tactile feedback on textures, materials, and colour palettes.

These elements work together to create a cohesive and immersive journey that merges art and technology, providing potential buyers with a deeper, more intuitive connection to the Green Square development.

Muse Awards 2021, Platinum Winner (Experiential & Immersive)